My work typically bridges digital design, product design and branding, utilising animation and an understanding of code to achieve a high quality output. I have a strong knowledge of UX, bringing expert principles and research to every aspect of a design to ensure users needs are met as well as high levels of visual execution.
Whether integrated within a team, or as a solo designer, I can lead and mentor others or run smaller initiatives independently depending on the requirements of the project. Be it a long term engagement or a shorter one, I can adapt to the task at hand seamlessly and work with teams to provide design services that fit.
There is no one-size-fits-all process for a project, but this outlines the skillsets I can bring to the different phase:
Discovery
Market research & best practice, creating values, defining the brief, audits.
UX
Site maps, wireframes, navigation patterns, user testing, personas.
Visual Design
Branding, moodboards, key screens, icon design, style exploration.
UI Design & Interaction
Creating flows, interface design, interactive prototypes, motion design, responsive layouts.
Guidelines & Handover
Asset creation, design toolkits, token libraries, style guides, usage guidelines.
Here are some work-in-progress values that act as a guiding compass for me as a designer:
Aim to work on projects that do net good. Avoid unethical businesses that exploit people or the planet.
Work with people that champion and enable others, removing friction and barriers to achieve the best results.
Share ideas early. Get raw concepts and prototypes out to others for feedback, iterate and improve.
Let the work do the talking. Listen more than you talk and surround yourself with talented, passionate people to learn from.
